The Two Types of Kajabi Emails Explained

Inside Kajabi, email communication forms the backbone of your customer relationships. Understanding the fundamental difference between transactional and marketing emails isn't just about terminology – it's about ensuring your messages reach your audience effectively and comply with email regulations.

Transactional Emails

What Are They?
Transactional emails are system-generated communications automatically sent when specific actions occur on your platform. These essential communications reach your contacts regardless of their subscription status, serving as crucial touchpoints in your customer journey.

Marketing Emails

What Are They?
Marketing emails represent your promotional communications, requiring explicit consent from your contacts. Unlike transactional emails, these messages allow contacts to maintain control over their marketing preferences, making them a distinct category in your email strategy.

🗝️ Key Differences 🗝️

Managing Your Kajabi Emails

Want to see exactly how to set up and customize your Kajabi emails? Watch the complete tutorial on my YouTube channel: @diannekelysmith, where I walk you through the entire process step by step.